Biography

As a senior corporate communications professional, Gilbert brings over 22 years of experience in government public affairs, business to business, community relations, advertising and PR, economic development, special events marketing, television entertainment and banking. His previous roles include senior positions held at the Walt Disney Company, Dubai International Financial Centre, Starbucks and CA Technologies. With an extensive wealth of global communications practice, Gilbert has worked in many parts of the world launching global intensive communications campaigns and managing sophisticated budgets to promote companies in multiple markets and across different time zones.  

Expertise

> Issue Management and Issue Formulation

> Strategic Digital Communications and Planning

> Public Speaking and Spokesperson Training

> Corporate Identity and Reputation Management

> Crisis Communications and Brand Management

> Media and Public Relations

> Media Coverage Analysis

> Event Management and Coordination

> Social Media and Storytelling

> Website and Content Development 

Gilbert Halaby - Biography

Achievements - To Name a Few

> Transformed the Technical Support's Communications Dept. at CA from a reactive to a proactive business unit through a global communications plan and calendar of events

> Created the Corporate Communications Dept. at Disney Channel Middle East

> Developed Walt Disney's first bilingual Disney Channel website - www.disneyme.com

> Restructured the Corporate Communications Dept. at the Dubai International Financial Centre

> Developed the strategy, tactical plans and implementation and coordinated an international program of activities for the launch of DIFC to a global audience